Copy, paste and personalise for any relevant contacts
Hi [insert name],
I wanted to take a minute to introduce you to ICE – International Cycling Executives. As I may have mentioned before, I’ve been a member of this community for some time and their ability to combine engaging business content and a passion/interest in cycling has truly supported me in making connections beyond those job titles and organisations listed on business cards!
As with many business communities, ICE have recently launched an online Digital membership which offers opportunities to ride with the world’s biggest stars through ZWIFT. After each digital session, members have the chance to share perspectives on relevant business and leadership topics. ICE’s traditional, exclusive and premium Individual membership (there is a qualification criteria) does still have a few places available to those who wish to engage with the community on a personal level and meet for social spins and catch ups. In addition, these members also have access to the digital platform.
Finally, it’s worth mentioning that your cycling ability is not a barrier to entry. There are many members who are at the racy end of the sport, however there are a plenty who simply enjoy the occasional weekend spin.
If this sounds like an interesting way to connect, I’m sure Eduardo (Chino) or Genevieve would be happy to share more details and suggest the best membership to support your objectives or you can apply online for the membership suited to you and let them know I referred you.
Below are a few links that can introduce you to ICE and what value they add to their members:
ICE’s Story: VIDEO
From a member’s perspective: VIDEO
Paul Anderson’s testimonial (Channel 10 CEO): VIDEO
Message from the Founder: VIDEO