Enthusiast for most sports, foods & drinks. Father & husband. World Record holder.
Ben’s work-life reflects his personal mantra, “when was the last time you did something for the first time?”. Featuring a long career in advertising & marketing, with roles both agency & client side, recently he led a team to set a world-record for Australia’s most trusted & iconic Brand, Hills.
A noted people-person, Ben is tasked with developing opportunities to connect partners with members and opening up the ICE community to new organisations.
While a regular cyclist, Ben’s ‘podiums’ are few and far between. However, he always rolls his turns!