If you are interested in a Corporate Partnership and how it works, contact us to find out more. We can share who's doing what, who's on the horizon and what you can expect with authentic and healthy business connections via this community.
We signed with ICE as a Partner as we felt the opportunity to network with C Suite Executives whilst doing something we loved was too good to miss. We also saw that the cost of the partnership could be offset by working with the team at ICE to form networks and create business opportunity through ICE connections. We strongly believe that with any form of sponsorship, measurement and getting a return on investment (ROI) is imperative. Through ICE members and the team at ICE, we have opened up a number of opportunities to work together to create value propositions that are win-win situations – for us, the ICE member company, and their customers.
Ever since I worked with Music for Life – a not-for-profit organisation that works with children in Africa – I have believed in the power of communities to drive social and economic change. As a business community, ICE is a world-first. We created this unique community in Singapore to bring together busy regional executives through their shared passion for cycling and taking on challenges. As the first Chair of the Steering Board for ICE, it has been a privilege to see this venture grow from an idea to a group of over 100 senior industry leaders in just over one year!
We've taken a long term view on leveraging the ICE model with pleasantly surprising activity so far: multiple new connections, direct approaches at events and sessions, requests for meetings from members and their peers. Extending our corporate partnership for a further 3 years we understand the opportunity is not to "close deals" but to "own relationships"! In short - it's about sustainable business!
A quick thanks for hosting another great event! Feedback from our guests was very positive and tied in with the following morning's Social Spin a very fruitful outcome. Money couldn't buy the enjoyment we experienced for the day and this has defiantly moved us forward in the relationship and current deal we're working on.